# Avengers: Endgame

> Marvel’s finale opened to an estimated $1.2 billion worldwide.

- Owner: Marvel Studios / The Walt Disney Company
- Kind: Film
- Sector: Entertainment
- Seed date: 2019-04-24
- Observed peak date: 2019-04-30
- Date basis: Observed peak within the documented measurement window; not an all-time maximum.
- Spread Score: 71 (Viral), v1.3
- Mechanics: Mystery & lore, Fandom mobilisation, Platform jump, Press loop, Controversy

## Summary

Trailers, advance tickets and a paid partner campaign preceded the film’s record global opening. Fans then organised repeat viewings under #BeatAvatar. A June reissue helped the film take the worldwide box-office lead in July.

## Timeline

- 2018-12-07 — Marvel Studios (YouTube) — Marvel released the first trailer for Avengers: Endgame.
- 2019-04-02 — Fandango / AMC (Retail) — Advance tickets went on sale; Fandango broke its first-day record in six hours and AMC suffered site errors.
- 2019-04-16 — Anthony and Joe Russo (Instagram) — The Russos posted #DontSpoilTheEndgame after footage leaked, asking fans to protect the film’s plot.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/avengers-endgame

Cite as: How It Spread (2026). “Avengers: Endgame.” Case HIS-01507. Spread Score v1.3: 71/100. Updated 2026-10-23. https://howitspread.com/id/HIS-01507