# Bad Hombres

> Amobee estimated 134,000 tweets as Trump’s debate phrase became jokes and merchandise.

- Owner: null
- Kind: Meme & format
- Sector: Politics & civic
- Seed date: 2016-10-20
- Peak date: 2016-10-20
- Spread Score: 46 (Notable, provisional), v1.2
- Mechanics: Response chain, Platform jump, Press loop, Controversy, Brand pile-on, Catchphrase

## Summary

Trump’s debate remark prompted hair-colour jokes on Twitter. Amobee estimated 134,000 phrase tweets. Nicki Minaj, a YouTube remix and SNL carried it into entertainment; restaurants and costume shops turned it into products.

## Timeline

- 2016-10-20 — Donald Trump (TV) — Trump said “bad hombres” in the Las Vegas debate on October 19 in the US, before the response posts.
- 2016-10-20 — Caitlin Doughty (@TheGoodDeath) (X) — Caitlin Doughty posted a joke about “bad ombres” with a hair-colour image.
- 2016-10-20 — ABC News (Press) — ABC News reported the remark during the debate.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/bad-hombres

Cite as: How It Spread (2026). “Bad Hombres.” Case HIS-00039. Spread Score v1.2: 46/100. Updated 2026-10-13. https://howitspread.com/id/HIS-00039