# BelliWelli Daily Fiber and Probiotics Powder

> A fiber powder sold out within 2 weeks of its Walmart launch, Modern Retail reported.

- Owner: BelliWelli
- Kind: Product
- Sector: Health & fitness
- Seed date: 2024-02-25
- Peak date: Week of Oct 14, 2024
- Date basis: Dates use the stated precision; chart positions are date anchors.
- Spread Score: 31 (Niche, provisional), v1.2
- Mechanics: Press loop, Sell-out loop, Visible in use, Platform jump, Scarcity drop

## Summary

BelliWelli released a fiber powder and expanded into Walmart. Wilson filmed shopper videos, and press reported sellouts and 890% company sales growth. Lemon8 users reviewed the powder; the brand later arranged celebrity skits, livestreams and retail giveaways.

## Timeline

- 2024-02-25 — BelliWelli (Open web) — BelliWelli first used its mark in commerce for powdered supplement drink mix, according to its USPTO filing.
- 2024-04-17 — BelliWelli (Retail) — BelliWelli announced the powder’s rollout into Walmart stores nationwide and online.
- 2024-05-08 — Katie Wilson (@belliwellihealth) (TikTok) — Wilson posted a Walmart conversation offering to buy a shopper her fiber powder instead of his usual brand.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/belliwelli-daily-fiber-and-probiotics-powder

Cite as: How It Spread (2026). “BelliWelli Daily Fiber and Probiotics Powder.” Case HIS-00044. Spread Score v1.2: 31/100. Updated 2026-10-13. https://howitspread.com/id/HIS-00044