# Coffin dance meme

> Ghanaian pallbearers became a warning meme; an agency later reported a $1m NFT sale.

- Owner: null
- Kind: Meme & format
- Sector: Culture (no sector)
- Seed date: 2020-02-26
- Milestone date: 2020-04-30
- Date basis: Documented milestone; not a measured attention peak.
- Spread Score: 63 (Viral, provisional), v1.3
- Mechanics: Remixable template, Platform jump, Press loop, Political adoption

## Summary

Users paired Ghanaian pallbearer footage with Astronomia, then attached it to fail clips. The format crossed platforms and became a stay-home warning. The soundtrack entered music charts; merchandise collaborations and a promoted NFT sale followed.

## Timeline

- 2020-02-26 — @lawyer_ggmu (TikTok) — @lawyer_ggmu posted the earliest documented fail edit pairing the pallbearers with Astronomia.
- 2020-03-20 — J e k y (Facebook) — J e k y posted a Facebook edit using the dancing pallbearers as a fail-video punchline.
- 2020-04-04 — La Tercera (Press) — La Tercera explained the coffin meme and linked remixes circulating on Twitter.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/coffin-dance

Cite as: How It Spread (2026). “Coffin dance meme.” Case HIS-01536. Spread Score v1.3: 63/100. Updated 2026-10-23. https://howitspread.com/id/HIS-01536
