# Covfefe

> Trump’s unfinished tweet drew more than 1.4 million hashtag mentions within hours.

- Owner: Donald J. Trump
- Kind: Meme & format
- Sector: Politics & civic
- Seed date: 2017-05-31
- Peak date: Week of Jun 1, 2017
- Date basis: Dates use the stated precision; chart positions are date anchors.
- Spread Score: 58 (Notable), v1.2
- Mechanics: Mystery & lore, Response chain, Brand pile-on, Platform jump, Press loop, Political adoption

## Summary

Trump posted an unfinished tweet ending in Covfefe. Users and brands made jokes while news outlets covered the reaction. The phrase became merchandise, a playable game word and the name of a congressional bill.

## Timeline

- 2017-05-31 — Donald J. Trump (X) — Trump tweeted "Despite the constant negative press covfefe".
- 2017-05-31 — TechCrunch (Press) — TechCrunch covered the Covfefe meme.
- 2017-05-31 — Donald J. Trump (X) — Trump deleted the tweet after nearly six hours and asked followers to explain Covfefe.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/covfefe

Cite as: How It Spread (2026). “Covfefe.” Case HIS-00105. Spread Score v1.2: 58/100. Updated 2026-10-13. https://howitspread.com/id/HIS-00105