# Damn Daniel

> A school outfit montage passed 350,000 retweets and became a catchphrase.

- Owner: Joshua Holz and Daniel Lara
- Kind: Meme & format
- Sector: Culture (no sector)
- Seed date: 2016-02-16
- Peak date: 2016-02-25
- Spread Score: 58 (Notable), v1.2
- Mechanics: Catchphrase, Response chain, Brand pile-on, Platform jump, Press loop

## Summary

Holz posted an outfit montage of Lara. Retweets carried the phrase into brand posts, Ellen and Facebook remixes. VF later credited it with white Vans selling through their stock. The pair appeared in a Weezer video and donated shoes to hospital patients.

## Timeline

- 2016-02-16 — Joshua Holz (X) — Holz posted a montage of himself complimenting Daniel Lara’s outfits.
- 2016-02-17 — GQ (Press) — GQ covered the video and reported more than 14,000 retweets.
- 2016-02-19 — Vans (X) — Vans posted a drawing with the phrase about getting back at it with white Vans.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/damn-daniel

Cite as: How It Spread (2026). “Damn Daniel.” Case HIS-00108. Spread Score v1.2: 58/100. Updated 2026-10-13. https://howitspread.com/id/HIS-00108
