# Living With Lily

> Duolingo's Living With Lily sitcom pilot passed 16 million views on YouTube.

- Owner: Duolingo (made with Loop)
- Kind: Series
- Sector: Education
- Seed date: 2023-11-07
- Peak proxy date: 2023-11-20
- Date basis: Proxy date; not a directly measured attention peak.
- Spread Score: 40 (Notable, provisional), v1.2
- Mechanics: Mascot persona, Mystery & lore, Platform jump

## Summary

Duolingo released Living With Lily, ten one-minute episodes made with Loop, on YouTube on Nov. 7, 2023. Within weeks, users in three Theorist fan subreddits discussed its hidden lore, and Duolingo cited about 10.5 million views. The pilot now has over 16 million YouTube views.

## Timeline

- 2023-11-07 — Duolingo (YouTube) — Duolingo published the Living With Lily pilot on YouTube; its award entry says TikTok launched at the same time.
- 2023-11-12 — r/GameTheorists user (Reddit) — An r/GameTheorists user suggested the show would make great theory material.
- 2023-11-20 — Peak proxy: MediaPost (Press) — MediaPost interviewed Duolingo's Kat Chan, who cited about 10.5 million views and 100,000 new followers. (10.5M views)

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/duolingo-living-with-lily

Cite as: How It Spread (2026). “Living With Lily.” Case HIS-01146. Spread Score v1.2: 40/100. Updated 2026-10-15. https://howitspread.com/id/HIS-01146