# FarmVille

> FarmVille reached 83.76 million monthly users after spreading through Facebook.

- Owner: Zynga
- Kind: Game
- Sector: Gaming
- Seed date: 2009-06-19
- Observed peak date: Mar 2010
- Date basis: Observed peak within the documented measurement window; not an all-time maximum. Dates use the stated precision; chart positions are date anchors.
- Spread Score: 64 (Viral, provisional), v1.3
- Mechanics: Scarcity drop, Platform jump, Press loop, Controversy

## Summary

FarmVille spread through Facebook invitations, gifts and published accomplishments, alongside advertising. AppData recorded its monthly-user maximum in March 2010. Retail tie-ins and a Hasbro board game followed.

## Timeline

- 2009-06-19 — Zynga (Facebook) — Zynga released FarmVille on Facebook, where players planted crops and invited friends to become neighbors.
- Jun 2009 — Zynga (Facebook) — Zynga increased Facebook ad spending as FarmVille launched.
- 2009-08-27 — GamesBeat (Press) — GamesBeat reported Zynga's claim of more than 11 million daily FarmVille players.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/farmville

Cite as: How It Spread (2026). “FarmVille.” Case HIS-01526. Spread Score v1.3: 64/100. Updated 2026-10-23. https://howitspread.com/id/HIS-01526
