# Friendly Rivalry

> The Korean thriller reached No. 9 on Netflix’s global non-English TV chart.

- Owner: STUDIO X+U
- Kind: Series
- Sector: Entertainment
- Seed date: 2025-02-10
- Milestone date: Week of Apr 13, 2025
- Date basis: Documented milestone; not a measured attention peak. Some dates are known only to the week, month or year.
- Spread Score: 39 (Niche), v1.3
- Mechanics: Press loop, Controversy

## Summary

Friendly Rivalry premiered on U+ in February 2025. Press reported reactions on X and TikTok, and the series later entered Netflix’s global non-English TV chart.

## Timeline

- 2025-02-06 — STUDIO X+U (Press) — Hyeri and the director discussed the series at a STUDIO X+U press event.
- 2025-02-10 — STUDIO X+U (Open web) — The first episode appeared on U+tv and U+ Mobile TV.
- 2025-02-11 — OTTplay (X) — OTTplay reported viewers discussing the leads and a kiss on X.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/mcp#api).

Canonical URL: https://howitspread.com/cases/friendly-rivalry-series-2025

Cite as: How It Spread (2026). “Friendly Rivalry.” Case HIS-01827. Spread Score v1.3: 39/100. Updated 2026-10-28. https://howitspread.com/id/HIS-01827