# Gay Burger

> Brandwatch reported 12,500 people mentioning Gay Burger on Twitter on launch day.

- Owner: Elijah Daniel and Katia Ameri
- Kind: Food & drink
- Sector: Food & beverage
- Seed date: 2021-02-09
- Peak date: 2021-02-09
- Spread Score: 37 (Niche, provisional), v1.2
- Mechanics: Identity badge, Press loop, Platform jump, Controversy, Maker origin, Sell-out loop

## Summary

Daniel and Ameri launched Gay Burger with celebrity menu collaborators. Brandwatch reported a launch-day Twitter peak; Daniel claimed an LA sell-out. Memes, press and an H3 review followed. Modern Retail reported the brand had closed by May.

## Timeline

- 2021-02-09 — Elijah Daniel (X) — Daniel teased a new “gay agenda stunt” at 17:42:58 UTC before publishing the delivery launch.
- 2021-02-09 — Elijah Daniel (X) — Daniel announced delivery availability in three US cities at 21:33:43 UTC. (17,040 likes as of 2026-10-12; X API lookup)
- 2021-02-09 — Leily (@Leily41) (X) — Leily posted a meal photo and said she had tried Gay Burger at 21:41:24 UTC.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/gay-burger

Cite as: How It Spread (2026). “Gay Burger.” Case HIS-00175. Spread Score v1.2: 37/100. Updated 2026-10-12. https://howitspread.com/id/HIS-00175