# The Girl Downstairs becomes Netflix’s Doona!

> The webtoon adaptation Doona! opened with 2.8 million Netflix views.

- Owner: Netflix; Studio Dragon
- Kind: Series
- Sector: Entertainment
- Seed date: 2023-10-20
- Observed peak date: Week of Oct 26, 2023
- Date basis: Observed peak within the documented measurement window; not an all-time maximum. Some dates are known only to the week, month or year.
- Spread Score: 43 (Notable), v1.3
- Mechanics: Platform jump, Controversy

## Summary

Netflix released its webtoon adaptation on October 20, 2023. Viewers discussed the ending online as the series reached the global non-English TV top 10 and appeared on country charts.

## Timeline

- 2023-09-21 — Netflix (Open web) — Netflix announced the October 20 premiere and released a teaser.
- 2023-09-21 — Bae Suzy (Instagram) — Bae Suzy posted Doona! promotional images to her Instagram account.
- 2023-10-04 — Netflix (Open web) — Netflix described its trailer for the romance about an ex-idol and a student.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/mcp#api).

Canonical URL: https://howitspread.com/cases/girl-downstairs-doona-adaptation-2023

Cite as: How It Spread (2026). “The Girl Downstairs becomes Netflix’s Doona!.” Case HIS-01857. Spread Score v1.3: 43/100. Updated 2026-10-28. https://howitspread.com/id/HIS-01857