# Grow a Garden

> A Roblox farming game made by a teenager peaked at 22.3 million concurrent players.

- Owner: The Garden Game
- Kind: Game
- Sector: Gaming
- Seed date: 2025-03-26
- Observed peak date: 2025-08-23
- Date basis: Observed peak within the documented measurement window; not an all-time maximum.
- Spread Score: 53 (Notable), v1.2
- Mechanics: Platform jump, Underdog, Press loop

## Summary

Grow a Garden launched on Roblox in late March 2025. By late May it had over 2 million players at once and was booming on TikTok. Concurrency hit 21.3 million on June 21 and peaked at 22.3 million on Aug. 23. Reuters said it drove most of Roblox's Q2 growth.

## Timeline

- 2025-03-26 — BMWLux / The Garden Game (Open web) — Grow a Garden, made by a 16-year-old known as BMWLux, launched on Roblox.
- Apr 2025 — Roblox (Open web) — Roblox said it became the platform's top experience by spending within a month of its creation.
- 2025-05-21 — Game File (Press) — Game File reported 2,044,359 people playing it at once and called it hotter than anything on Steam. (2.04M playing at once)

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/grow-a-garden

Cite as: How It Spread (2026). “Grow a Garden.” Case HIS-01149. Spread Score v1.2: 53/100. Updated 2026-10-15. https://howitspread.com/id/HIS-01149
