# HubSpot’s free Website Grader

> A free website score gave marketers a useful result to compare and pass along.

- Owner: HubSpot
- Kind: App & software
- Sector: Technology
- Seed date: Feb 2007
- Milestone date: 2007-10-23
- Date basis: Documented milestone; not a measured attention peak. Dates use the stated precision; chart positions are date anchors.
- Spread Score: 35 (Niche, provisional), v1.2
- Mechanics: Shareable output, Press loop

## Summary

HubSpot opened Website Grader in February 2007. The free tool generated comparative scores and practical reports, including public assessments of well-known blogs. By October, HubSpot reported adoption by more than 125,000 organizations.

## Timeline

- Feb 2007 — HubSpot (Open web) — HubSpot opened Website Grader, an automated assessment originally built for internal use.
- 2007-03-05 — HubSpot (Open web) — A preserved report graded a presidential campaign website and supplied improvement suggestions.
- 2007-10-03 — HubSpot (Open web) — HubSpot publicized its assessment of the top 20 Technorati blogs alongside a usage milestone.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/hubspot-website-grader

Cite as: How It Spread (2026). “HubSpot’s free Website Grader.” Case HIS-01081. Spread Score v1.2: 35/100. Updated 2026-10-17. https://howitspread.com/id/HIS-01081