# Killshot

> YouTube reported 38.1 million first-day views for Eminem's reply to Machine Gun Kelly.

- Owner: Eminem
- Kind: Music
- Sector: Entertainment
- Seed date: 2018-09-14
- Peak date: Week of Sep 18, 2018
- Date basis: Dates use the stated precision; chart positions are date anchors.
- Spread Score: 58 (Notable), v1.2
- Mechanics: Pairing, Response chain, Controversy, Platform jump, Press loop

## Summary

Eminem released Killshot as a reply to Rap Devil. Reaction videos, memes and celebrity criticism spread on YouTube, Twitter and Instagram. YouTube reported a hip-hop debut record; the song debuted at No. 3 in the US and No. 1 in Canada.

## Timeline

- 2018-09-12 — Billboard (Press) — Billboard covered a teaser in which Eminem said he had to answer Machine Gun Kelly.
- 2018-09-14 — Eminem (YouTube) — Eminem released Killshot and linked its official YouTube audio on his website.
- 2018-09-14 — Billboard (Press) — Billboard covered Killshot as Eminem's reply to Machine Gun Kelly's Rap Devil.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/killshot

Cite as: How It Spread (2026). “Killshot.” Case HIS-00248. Spread Score v1.2: 58/100. Updated 2026-10-13. https://howitspread.com/id/HIS-00248