# Love Destiny

> A Thai time-travel series reached an 18.6 finale rating and inspired costume tourism.

- Owner: Broadcast Thai Television / Channel 3
- Kind: Series
- Sector: Entertainment
- Seed date: 2018-02-21
- Peak date: 2018-04-11
- Spread Score: 56 (Notable, provisional), v1.2
- Mechanics: Platform jump, Identity badge, Press loop, Catchphrase, Controversy, Political adoption

## Summary

Love Destiny aired on Channel 3 and spread through Twitter memes and fan subtitles. Officials reported filming-location visits nearly tripled, while fans wore costumes for photos. Brands made tie-ins, and the finale reached an 18.6 rating before overseas licensing.

## Timeline

- 2018-02-21 — Channel 3 (TV) — Channel 3 began airing Love Destiny in Thailand.
- 2018-03-03 — RAINMaker (Press) — RAINMaker documented fan memes and Tops’ February 22 promotional tweet.
- 2018-03-07 — Love Destiny viewers (X) — Viewers made the series hashtag trend on Twitter by this date.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/love-destiny

Cite as: How It Spread (2026). “Love Destiny.” Case HIS-00272. Spread Score v1.2: 56/100. Updated 2026-10-13. https://howitspread.com/id/HIS-00272