# ManningCast

> ESPN reported a 2021 regular-season ManningCast high of 1.96 million viewers.

- Owner: ESPN / Omaha Productions; Peyton and Eli Manning
- Kind: Series
- Sector: Sports
- Seed date: 2021-09-13
- Peak proxy date: 2021-11-01
- Date basis: Proxy date; not a directly measured attention peak.
- Spread Score: 34 (Niche), v1.2
- Mechanics: Platform jump, Press loop, Transgression, Pairing

## Summary

ManningCast debuted on ESPN2, drew social discussion and more than doubled its audience by its second show. ESPN expanded its Omaha deal into other sports and later renewed through 2034. SNL parodied the format; ESPN announced a sixth season.

## Timeline

- 2021-07-19 — ESPN / Omaha Productions (Press) — ESPN announced a three-season agreement for Peyton and Eli to host ten alternate telecasts per year.
- 2021-09-13 — Peyton and Eli Manning / ESPN2 (TV) — The brothers debuted their Ravens-Raiders alternate broadcast; ESPN reported an ESPN2 audience of 800,000.
- 2021-09-14 — Sports Business Journal (Press) — Sports Business Journal collected debut reviews and published Zoomph data on the social discussion.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/manningcast

Cite as: How It Spread (2026). “ManningCast.” Case HIS-01312. Spread Score v1.2: 34/100. Updated 2026-10-22. https://howitspread.com/id/HIS-01312
