# Mario Kart Tour mobile launch

> Sensor Tower estimated 90 million downloads in the game’s first week.

- Owner: Nintendo
- Kind: Game
- Sector: Gaming
- Seed date: 2019-09-25
- Peak proxy date: 2019-09-26
- Date basis: Proxy date; not a directly measured attention peak.
- Spread Score: 58 (Notable), v1.3
- Mechanics: Controversy, Variable reward

## Summary

Nintendo released Mario Kart Tour on phones on September 25, 2019. Sensor Tower estimated 90 million downloads in its first week as press reported pricing concerns.

## Timeline

- 2018-02-01 — Nintendo (Open web) — Nintendo announced a Mario Kart app for smart devices.
- 2019-08-27 — Nintendo (Open web) — Nintendo announced the September 25 release and opened pre-registration.
- 2019-09-25 — Nintendo (App stores) — Mario Kart Tour became available for free on iOS and Android.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/mcp#api).

Canonical URL: https://howitspread.com/cases/mario-kart-tour-launch-2019

Cite as: How It Spread (2026). “Mario Kart Tour mobile launch.” Case HIS-02082. Spread Score v1.3: 58/100. Updated 2026-10-28. https://howitspread.com/id/HIS-02082