# Robert Downey Jr. Delivers a Real Bionic Arm

> Microsoft’s arm-delivery video reached 10 million YouTube views.

- Owner: Microsoft OneNote
- Kind: Campaign
- Sector: Technology
- Seed date: 2015-03-12
- Peak date: Week of Mar 13, 2015
- Date basis: Dates use the stated precision; chart positions are date anchors.
- Spread Score: 49 (Notable, provisional), v1.2
- Mechanics: Celebrity amplifier, Real-world spectacle, Underdog, Visible in use, Platform jump

## Summary

Microsoft filmed Downey delivering a Limbitless arm to Alex Pring. Downey shared it on Facebook and Twitter; press and a forum carried it further. Limbitless later worked with Blue Man Group and an aquarium on other deliveries.

## Timeline

- 2015-02-20 — Microsoft (Open web) — Microsoft introduced Manero and Limbitless Solutions in The Collective Project.
- 2015-03-12 — Microsoft Office 365 (YouTube) — Microsoft released the video of Downey giving Alex Pring an Iron Man-themed bionic arm.
- 2015-03-12 — @RobertDowneyJr (X) — Downey posted the arm-delivery video to Twitter, where he had 3.85 million followers.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/microsoft-robert-downey-jr-bionic-arm

Cite as: How It Spread (2026). “Robert Downey Jr. Delivers a Real Bionic Arm.” Case HIS-00297. Spread Score v1.2: 49/100. Updated 2026-10-12. https://howitspread.com/id/HIS-00297
