# Dar Patrol CGI

> Nissan’s CGI billboard film drew 8 million social views in an agency claim.

- Owner: Nissan Middle East
- Kind: Campaign
- Sector: Auto & mobility
- Seed date: 2026-01-23
- Peak date: 2026-02-03
- Spread Score: 41 (Notable, provisional), v1.2
- Mechanics: Platform jump, Press loop

## Summary

Nissan posted a CGI billboard escape film, then promoted it through paid media. X users discussed the illusion; national and trade outlets covered their reactions. Agency, brand and vendor audience claims differed.

## Timeline

- 2026-01-23 — Nissan Middle East (Instagram) — Nissan Middle East posted the CGI film showing Patrols driving out of a roadside billboard.
- 2026-01-27 — TBWA\RAAD (Open web) — TBWA\RAAD posted the film on LinkedIn and credited Vertex CGI.
- 2026-01-27 — Lukas Löwy (Open web) — Lukas Löwy questioned whether the billboard concept would distract drivers.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/nissan-dar-patrol-cgi

Cite as: How It Spread (2026). “Dar Patrol CGI.” Case HIS-00885. Spread Score v1.2: 41/100. Updated 2026-10-15. https://howitspread.com/id/HIS-00885