# Parasite

> Bong Joon Ho's Korean thriller grossed at least $253 million worldwide.

- Owner: Barunson E&A / CJ Entertainment; Bong Joon Ho (director); Neon (US distributor)
- Kind: Film
- Sector: Entertainment
- Seed date: 2019-05-21
- Observed peak date: Week of Feb 16, 2020
- Date basis: Observed peak within the documented measurement window; not an all-time maximum. Dates use the stated precision; chart positions are date anchors.
- Spread Score: 71 (Viral), v1.2
- Mechanics: Identity badge, Platform jump, Press loop, Controversy, Maker origin

## Summary

Parasite premiered at Cannes and won the Palme d'Or. US theatrical expansion accompanied Jessica jingle memes and Neon's promotion. Its Best Picture win preceded a larger theatrical weekend and a global search surge.

## Timeline

- 2019-04-18 — Festival de Cannes (Press) — Cannes selected Parasite for its competition.
- 2019-05-21 — Bong Joon Ho / Festival de Cannes (Box office) — Parasite premiered in competition at Cannes.
- 2019-05-21 — Variety / Jessica Kiang (Press) — Variety published Jessica Kiang's Cannes review.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/parasite-film

Cite as: How It Spread (2026). “Parasite.” Case HIS-01267. Spread Score v1.2: 71/100. Updated 2026-10-22. https://howitspread.com/id/HIS-01267