# Patti LaBelle sweet potato pies

> After a fan’s singing review, Walmart reported selling one pie per second.

- Owner: Patti LaBelle / Patti’s Good Life; Walmart (exclusive retailer)
- Kind: Food & drink
- Sector: Food & beverage
- Seed date: 2015-11-11
- Peak date: Week of Nov 29, 2015
- Date basis: Dates use the stated precision; chart positions are date anchors.
- Spread Score: 39 (Niche), v1.2
- Mechanics: Unscripted proof, Response chain, Identity badge, Sell-out loop, Press loop

## Summary

James Wright Chanel posted a singing pie review on Facebook. Shoppers sought the pies, stores sold out and fans made tasting videos and memes. Walmart restocked the pies for year-round sale and later reported continued daily sales.

## Timeline

- Sep 2015 — Walmart / Patti LaBelle (Retail) — Walmart introduced LaBelle’s sweet potato pie before the fan review that spread.
- 2015-11-11 — James Wright Chanel (Facebook) — Wright posted a Facebook review, singing LaBelle songs as he tasted her sweet potato pie.
- 2015-11-12 — Patti LaBelle (@MsPattiPatti) (X) — LaBelle shared coverage of Wright’s review on Twitter and wrote that she loved it.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/patti-labelle-sweet-potato-pies

Cite as: How It Spread (2026). “Patti LaBelle sweet potato pies.” Case HIS-00332. Spread Score v1.2: 39/100. Updated 2026-10-13. https://howitspread.com/id/HIS-00332