# Shuffles

> Pinterest’s collage app reached No. 1 on the US iPhone Lifestyle chart.

- Owner: Pinterest
- Kind: App & software
- Sector: Technology
- Seed date: 2022-07-27
- Peak date: Week of Aug 24, 2022
- Date basis: Dates use the stated precision; chart positions are date anchors.
- Spread Score: 40 (Notable, provisional), v1.2
- Mechanics: Shareable output, Scarcity drop, Platform jump, Press loop, Pairing

## Summary

Shuffles launched on iOS in July 2022. TikTok mood boards and invite requests accompanied an August chart surge. Downloads declined before Pinterest opened access in November. Country launches and shopping tests followed in 2023.

## Timeline

- 2022-07-27 — Pinterest (App stores) — Apple dated the iOS release to July 27; Shuffles let users cut out images and assemble animated collages.
- 2022-08-01 — TechCrunch (Press) — TechCrunch reported the invite-only app and its public waitlist.
- 2022-08-21 — US iPhone users (App stores) — Shuffles reached No. 1 on the US iPhone Lifestyle chart, according to data.ai.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/pinterest-shuffles

Cite as: How It Spread (2026). “Shuffles.” Case HIS-00347. Spread Score v1.2: 40/100. Updated 2026-10-13. https://howitspread.com/id/HIS-00347