# Running Man Challenge

> An Instagram dance challenge generated more than 30,000 videos and revived “My Boo”.

- Owner: null
- Kind: Trend & aesthetic
- Sector: Culture (no sector)
- Seed date: 2016-01-06
- Peak date: Week of May 1, 2016
- Date basis: Dates use the stated precision; chart positions are date anchors.
- Spread Score: 45 (Notable), v1.2
- Mechanics: Challenge, Sound or audio meme, Response chain, Platform jump, Press loop

## Summary

Kevin Vincent and Jeremiah Hall posted a dance to “My Boo” on Instagram. Maryland players carried it into college sports, then Ellen and police forces joined. The challenge generated over 30,000 Instagram videos and returned the song to the Hot 100.

## Timeline

- 2016-01-06 — Kevin Vincent (@11.oo7) (Instagram) — Kevin Vincent posted the earliest identified public #RunningManChallenge video.
- 2016-03-31 — Jared Nickens and Jaylen Brantley (Instagram) — Maryland basketball players posted their version on Instagram.
- 2016-04-25 — Jacksonville Jaguars (X) — The Jaguars posted a Running Man Challenge video on Twitter.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/running-man-challenge

Cite as: How It Spread (2026). “Running Man Challenge.” Case HIS-00486. Spread Score v1.2: 45/100. Updated 2026-10-14. https://howitspread.com/id/HIS-00486