# Silentó: Watch Me (Whip/Nae Nae)

> A song built around dance instructions reached No. 3 on the Billboard Hot 100.

- Owner: Silentó; Bolo Da Producer; Capitol Records
- Kind: Music
- Sector: Entertainment
- Seed date: Jan 2015
- Observed peak date: Week of Sep 16, 2015
- Date basis: Observed peak within the documented measurement window; not an all-time maximum. Dates use the stated precision; chart positions are date anchors.
- Spread Score: 52 (Notable), v1.3
- Mechanics: Sound or audio meme, Challenge, Remixable template, Platform jump, Press loop

## Summary

Silentó released Watch Me online in January. Fan dance clips spread, then DanceOn paid partner channels to make versions. Capitol signed him, and the song reached No. 3 on the Hot 100. Schools, hospitals and television adopted the routine.

## Timeline

- Jan 2015 — Silentó (Audio) — Silentó uploaded the recorded song to SoundCloud in January.
- 2015-03-06 — Billboard (Press) — Billboard linked fan videos on Vine and YouTube to Watch Me’s debut on its R&B/Hip-Hop chart.
- 2015-04-13 — DanceOn / TuneCore (YouTube) — DanceOn launched #WatchMeDanceOn using paid deals with partner dance channels.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/silento-watch-me

Cite as: How It Spread (2026). “Silentó: Watch Me (Whip/Nae Nae).” Case HIS-01555. Spread Score v1.3: 52/100. Updated 2026-10-23. https://howitspread.com/id/HIS-01555