# Sol de Janeiro Delícia Drench Body Butter

> A 1-star Sephora review became a spider rumor, then an April Fools' product parody.

- Owner: Sol de Janeiro (product); chemkats (original reviewer)
- Kind: Meme & format
- Sector: Beauty & personal care
- Seed date: 2023-12-26
- Peak date: Week of Dec 29, 2023
- Date basis: Dates use the stated precision; chart positions are date anchors.
- Spread Score: 9 (Niche, provisional), v1.2
- Mechanics: Response chain, Mystery & lore, Controversy, Platform jump, Press loop

## Summary

The rumor recruited requests for users’ results and claimed cart removals. It entered r/spiders, where readers proposed experiments and a shopping bot repeated attraction as a product drawback. A cited pheromone paper tested another species and mixture, not this cream.

## Timeline

- Dec 2023 — Sol de Janeiro (Retail) — Sol de Janeiro released Delícia Drench Body Butter in December, before the review spread.
- 2023-12-26 — andreaclc (Reddit) — andreaclc reposted the spider review to r/Sephora at 00:43:24 UTC.
- 2023-12-27 — Samantha Ruddy (@samlymatters) (X) — Samantha Ruddy shared the Reddit discussion as people doing spider science.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/sol-de-janeiro-delicia-drench-spider-rumor

Cite as: How It Spread (2026). “Sol de Janeiro Delícia Drench Body Butter.” Case HIS-00715. Spread Score v1.2: 9/100. Updated 2026-10-14. https://howitspread.com/id/HIS-00715