# Spartan Race

> Spartan said nearly 750,000 people participated in its obstacle races in 2015.

- Owner: Spartan Race, Inc.
- Kind: Trend & aesthetic
- Sector: Sports
- Seed date: 2010-05-16
- Peak date: Week of Aug 30, 2017
- Date basis: Dates use the stated precision; chart positions are date anchors.
- Spread Score: 45 (Notable), v1.2
- Mechanics: Identity badge, Shareable output, Maker origin, Platform jump, Pairing

## Summary

Spartan grew through racer communities, advertising, Reebok and NBC partnerships. Investment followed, but it was not profitable in 2015. Its observed Wikipedia peak came during 2017 coverage of a race on Real Housewives of Orange County.

## Timeline

- 2010-03-22 — Spartan Races (Open web) — Spartan announced a race series scheduled to launch in Vermont on May 16.
- 2010-05-16 — Spartan Race (Open web) — Spartan held its first public race in Williston, Vermont.
- 2012-03-10 — Los Angeles Times (Press) — The Los Angeles Times covered Spartan among the obstacle races attracting amateur athletes.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/spartan-race

Cite as: How It Spread (2026). “Spartan Race.” Case HIS-00766. Spread Score v1.2: 45/100. Updated 2026-10-14. https://howitspread.com/id/HIS-00766