# Gymkhana 2022: Vacation Shred

> Travis Pastrana's Subaru Gymkhana film passed 2 million YouTube views in under 24 hours.

- Owner: Subaru of America; Hoonigan
- Kind: Campaign
- Sector: Auto & mobility
- Seed date: 2022-12-06
- Peak date: 2022-12-06
- Spread Score: 34 (Niche, provisional), v1.2
- Mechanics: Real-world spectacle, Press loop

## Summary

Vacation Shred gave enthusiasts specific moments to recommend. Grassroots Motorsports users shared the film on release day, discussed the El Camino scene and sought suspension details. This documents scene-level recommendations beyond publisher coverage.

## Timeline

- 2022-12-06 — Subaru of America / Hoonigan (YouTube) — Subaru and Hoonigan released Vacation Shred, the second Travis Pastrana Gymkhana video.
- 2022-12-06 — Car and Driver, MotorTrend, Heavy (Press) — Car and Driver, MotorTrend and Heavy covered the film on release day, including jumps over a bridge and a helicopter.
- 2022-12-06 — Yokohama, Pit Viper, Monster Jam (YouTube) — Heavy reported Yokohama, Pit Viper and Monster Jam supported the film, with prominent Black Rifle Coffee logos.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/subaru-gymkhana-2022-vacation-shred

Cite as: How It Spread (2026). “Gymkhana 2022: Vacation Shred.” Case HIS-00840. Spread Score v1.2: 34/100. Updated 2026-10-15. https://howitspread.com/id/HIS-00840
