# Tiger King

> Netflix’s lockdown docuseries reached 34.3 million US TV viewers in its first ten days.

- Owner: Netflix (distributor); Eric Goode and Rebecca Chaiklin (directors)
- Kind: Series
- Sector: Entertainment
- Seed date: 2020-03-20
- Observed peak date: Week of Apr 1, 2020
- Date basis: Observed peak within the documented measurement window; not an all-time maximum. Dates use the stated precision; chart positions are date anchors.
- Spread Score: 71 (Viral), v1.2
- Mechanics: Response chain, Platform jump, Press loop, Controversy, Newsjacking

## Summary

Netflix released Tiger King during lockdowns. Memes spread across Twitter and TikTok, and an aftershow followed. Netflix reported 64 million household starts in four weeks; costumes followed later.

## Timeline

- 2020-03-10 — Netflix (YouTube) — Netflix released its trailer for the series, announcing a March 20 premiere.
- 2020-03-20 — Netflix / Eric Goode / Rebecca Chaiklin (TV) — Netflix released the seven-episode documentary series.
- 2020-03-20 — Variety (Press) — Variety reviewed the series on its release day.

The full timeline, metrics and sources are on the case page, or via the Pro API (https://howitspread.com/developers).

Canonical URL: https://howitspread.com/cases/tiger-king

Cite as: How It Spread (2026). “Tiger King.” Case HIS-01179. Spread Score v1.2: 71/100. Updated 2026-10-22. https://howitspread.com/id/HIS-01179