Spread Certificate · No. HIS-01719
This certifies how far it spread
Airbnb Barbie Malibu DreamHouse
Airbnb, Mattel and Warner Bros. ·June 2023 ·seeded onXthenOpen webTVPressInstagram
Spread Score
36
Niche
Verified independently
Verified
71.7M
Film Updates aerial repost on X only; live rounded counter
Film Updates / X
Verified
11.2M
Pop Base booking post on X only; live rounded counter
Pop Base / X
Verified
1 day
Seed to observed peak, Jun 26 ’23 to Jun 27 ’23
Verified
5 platforms
Started on X
Claimed, not audited
Claimed
250M impressions
Airbnb claim: campaign social impressions, more than
Per Brian Chesky / The Motley Fool transcript
Claimed
1M
Official Airbnb launch post on X only; live rounded counter
Per Airbnb / X
Claimed
13K
Airbnb claim: campaign press hits
Per Brian Chesky / The Motley Fool transcript