Spread Certificate · No. HIS-00054
This certifies how far it spread
Blinding Lights Challenge
MACDADDYZ ·March 2020 ·seeded onTikTokthenXPressOpen webInstagramTV
Spread Score
39
Niche
Verified independently
Verified
1.6M
Likes on the McFarlands video
TIME
Verified
3 outlets
National press, from TIME and Los Angeles Times
Verified
46 days
Seed to peak, Mar 3 to Apr 18
Verified
6 platforms
Started on TikTok
Claimed, not audited
Claimed
1M posts
Challenge videos, approximately; Delta AI vendor estimate
Per Delta AI / Jackson Grant (official publication RSS)
Claimed
437M
Challenge hashtag views; not seed plus ten derivatives
Per TikTok Newsroom
Claimed
12M
McFarlands dance views at April 2020 report
Per 7NEWS / The Morning Show