Spread Certificate · No. HIS-01146

This certifies how far it spread
Duolingo (made with Loop) ·November 2023 ·seeded onYouTubethenRedditPressTikTokOpen web
Spread Score
40
Notable
16.1M views
YouTube views of the pilot (live counter, one video)
Duolingo / YouTube
10
Episodes in the first run
MediaPost
13 days
Seed to peak proxy, Nov 7 ’23 to Nov 20 ’23
5 platforms
Started on YouTube
60M
Organic views across the campaign (winning.work entry)
Per winning.work (Loop agency submission)
32M
Cumulative YouTube series views (Shorty entry)
Per The Shorty Awards (Loop / Duolingo entrant submission)
27M
Organic TikTok series views (Shorty entry)
Per The Shorty Awards (Loop / Duolingo entrant submission)