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Library/Campaign/Paramount+ Mountain of Entertainment/Certificate

Spread Certificate · No. HIS-01737

NFL’s official Super Bowl ad replay, showing the expedition at the summit.

This certifies how far it spread

Paramount+ Mountain of Entertainment

ViacomCBS / Paramount+ ·January 2021 ·seeded onTVthenPressXYouTubeOpen web

Spread Score

28

Niche

Verified independently

Verified

44.2M

Conviva campaign-wide social views, January 1-February 8, 2021

Conviva

Verified

31.6M

AcuityAds Expedition campaign views across video sites

AcuityAds / illumin

Verified

2 weeks

Seed to peak proxy, Jan 24 ’21 to Feb 7 ’21

Verified

5 platforms

Started on TV

Claimed, not audited

Claimed

50M

Campaign films on YouTube; Cannes submission claim, window unstated

Per Cannes Creative Lions / WARC

Claimed

10%

Trial-subscription lift claimed in Cannes case study; window unstated

Per Cannes Creative Lions / WARC

Claimed

7%

Website visit lift claimed in Cannes case study; baseline unstated

Per Cannes Creative Lions / WARC

Issued Oct 26, 2026 · Spread Score v1.3 · 22 sources

howitspread.com/id/HIS-01737

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<a href="https://howitspread.com/id/HIS-01737"><img src="https://howitspread.com/badge/HIS-01737.svg" alt="Spread Score 28, Niche, verified by How It Spread" height="40"></a>

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