Where “Ford x Sydney Sweeney” started

Ford / Sydney Sweeney, on YouTube, Mar 22, 2023. It reached 6 platforms in 14 months.

LineageKey steps, 10 of 15. Lines follow time and platform
Ford’s Bronco restoration film with Sydney Sweeney, followed by sponsored Auto 101 tutorials and Dickies workwear.Ford / Sydney SweeneyFirst postMarketing DivePressVoguePressOwner responseOwner responsePeakCommercialOwner responseOwner responseAfterlifePatient zero