Who started “The Grimace Effect”?

Nicole, on X, Jun 13, 2024. It reached 7 platforms in 11 months.

LineageContestedKey steps, 12 of 16. Lines follow time and platform
Grimace threw out the first pitch tonight at Citi Field 🟣SNY MetsBefore the first postNicoleFirst postSports Business JournalPressPlatform jumpPlatform jumpOwner responseBacklashPlatform jumpPressPeakCommercialAfterlifePatient zero