Who started “Jake Paul vs. Mike Tyson”?

Netflix / Most Valuable Promotions, on Open web, Nov 15, 2024. It reached 6 platforms in 5 weeks.

LineageContestedKey steps, 10 of 16. Lines follow time and platform
PrecursorJake Paul vs. Mike TysonNetflix / Most Valuable PromotionsFirst postPlatform jumpPlatform jumpPlatform jumpPlatform jumpObserved peakBacklashCommercialOwner responsePatient zero