Where “Killshot” started

Eminem, on YouTube, Sep 14, 2018. It reached 5 platforms in 6.0 years.

LineageContestedKey steps, 9 of 17. Lines follow time and platform
BillboardBefore the first postKILLSHOT [Official Audio]EminemFirst postPlatform jumpBacklashPressPeakCommercialCommercialAfterlifePatient zero