Where “MSCHF Microscopic Handbag” started

MSCHF, on Instagram, Jun 14, 2023. It reached 7 platforms in 6 months.

LineageContestedKey steps, 12 of 15. Lines follow time and platform
The New York TimesBefore the first postMSCHF on Instagram: "Microscopic Handbag by MSCHF🔬 Smaller than a grain of sea salt and narrow enough to pass through the eye of a needle, this is a purse so small you'll need a microscope to see…MSCHFFirst postDazedPressPlatform jumpPlatform jumpPressCommercialPlatform jumpCommercialPeakPlatform jumpAfterlifePatient zero