The Observer

Outlet · 7 cases · 2010–2024 · American weekly newspaper-turned media site

Most often

Covered it

5 of 7 cases

Kept it going1Pushed back1

Topics

Culture2Entertainment2Beauty & personal care1Technology1Toys & collectibles1

Where they moved it

  • Press7

Icebreaker

65
Icebreaker UK paperback cover from Hannah Grace’s official book page.

503.6K sold

Rainbow Loom

47
Original Rainbow Loom (use discount code RL3 for an additional discoun

$124M revenue

"Me at the zoo", YouTube’s first video

50
Me at the zoo

386M views

Roll Safe

50
When you piss her off on purpose, so she can say goodnight at 6pm and you can just play FIFA for the rest of the day in peace.

345.5K derivatives

Rickrolling

47
RickRoll'D

64M views

Charlotte Tilbury Beautiful Skin Cream Bronzer

38
Beautiful Skin Sun-Kissed Glow Bronzer in Medium on Charlotte Tilbury's product page

600M TikTok views on the bronzer

Lessons in Chemistry

38
Lessons in Chemistry US hardcover

8M sold