Spread Certificate · No. HIS-00533

This certifies how far it spread
Alix Earle (seed video); Mielle Organics (product) ·December 2022 ·seeded onTikTokthenXPressRetailOpen web
Spread Score
38
Niche
6M views
Seed video only; live counter, derivatives not summed
TikTok / Alix Earle
343.2K impressions
Mielle formula reassurance on X; live counter, rounded
X / Mielle Organics
Week of Jan 9, 2023
Peak date, Dec 28 ’22 to Week of Jan 9, 2023
5 platforms
Started on TikTok
#1
Market Defense Amazon beauty rank, Q1 2023
Per BeautyMatter / Market Defense
33K
Amazon oil reviews at Q1 2023 end, vendor lower bound
Per BeautyMatter / Market Defense
19K
Amazon oil reviews at Q4 2022 end, vendor report
Per BeautyMatter / Market Defense