Spread Certificate · No. HIS-00029
This certifies how far it spread
Apple Three Minutes
Apple ·February 2018 ·seeded onYouTubethenOpen webPressXiaohongshuGroup chats
Spread Score
58
Notable
Verified independently
Verified
40M views
Weibo seed + 10 largest derivatives: reported film floor
HORIZONT
Verified
13.6M views
Youku seed + 10 largest derivatives: seed-only lower bound
Jiemian News
Verified
1 day
Seed to peak, Feb 1 to Feb 2
Verified
5 platforms
Started on YouTube
Claimed, not audited
Claimed
138M
Entrant campaign views; cutoff and platforms unreported
Per APAC Effie Awards
Claimed
68M
Reported campaign views; unaudited, platforms unreported
Per Marketing Dive
Claimed
2.3K
Entrant-reported media outlets covering the campaign
Per WARC / Cannes Creative Effectiveness Lions entrant case study