Spread Certificate · No. HIS-00040
This certifies how far it spread
Bad Moms
STX Entertainment ·July 2016 ·seeded onBox officethenYouTubeOpen webPressRedditRetailTV
Spread Score
68
Viral
Verified independently
Verified
$183.9M
Worldwide box office, Box Office Mojo total
Box Office Mojo
Verified
$113.3M
Final domestic box office
The Numbers
Verified
Week of Aug 3, 2016
Peak date, Jul 25 ’16 to Week of Aug 3, 2016
Verified
7 platforms
Started on Box office
Claimed, not audited
Claimed
169M impressions
Branded emoji total Twitter impressions
Per X / Twitter Marketing
Claimed
68.7M impressions
Campaign Tweet impressions, platform-reported; reporting window unknown
Per X / Twitter Marketing
Claimed
63M impressions
Organic subset of branded emoji Twitter impressions
Per X / Twitter Marketing