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Library/Food & drink/BTS Meal/Certificate

Spread Certificate · No. HIS-00065

A "BTS Meal" served in Indonesia by McDonalds, as part of a collaboration with the South Korean boy band BTS. Clockwise from bottom left, this example contains 9 Chicken McNuggets, medium fries, a…

This certifies how far it spread

BTS Meal

McDonald’s and BTS ·May 2021 ·seeded onRetailthenXYouTubeTikTokOpen webInstagram

Spread Score

55

Notable

Verified independently

Verified

3.8M

BTS Meal spot YouTube views, July press snapshot (lower bound)

Marketing Dive

Verified

541.8K

Announcement likes (live; X API lookup)

McDonald’s

Verified

14 days

Seed to peak, May 26 to Jun 9

Verified

6 platforms

Started on Retail

Claimed, not audited

Claimed

40M impressions

Estimated YouTube ad impressions (nearly)

Per Sensor Tower / Pathmatics

Claimed

$98M

Advertiser-reported incremental BTS Meal sales

Per McDonald’s and Wieden+Kennedy (Shorty Awards entry)

Claimed

1.5M sold

South Korean BTS Meals sold (later company claim, nearly)

Per The Korea Times

Issued Oct 13, 2026 · Spread Score v1.2 · 26 sources

howitspread.com/id/HIS-00065

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