Spread Certificate · No. HIS-00073

This certifies how far it spread
Business Iceland / Visit Iceland; SS+K (creative agency) ·May 2022 ·seeded onYouTubethenOpen webPressTikTokX
Spread Score
48
Notable
421.7K views
YouTube seed + derivatives: live seed-only lower bound
Inspired by Iceland / YouTube
326K views
YouTube seed + derivatives: seed-only lower bound, March 2024
Chantel Nygaard / University of Manitoba
9 days
Seed to peak, May 19 to May 28
5 platforms
Started on YouTube
3.7B impressions
2023 award entry: cumulative impressions, window undisclosed
Per The One Club for Creativity / SS+K entry
$6.8M
Earned-media valuation claimed in 2023 entry; not revenue
Per The One Club for Creativity / SS+K entry
21K
Generated emails claimed in 2023 entry; not derivative posts
Per The One Club for Creativity / SS+K entry