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Library/Campaign/Buster the Boxer/Certificate

Spread Certificate · No. HIS-00075

John Lewis Christmas Advert 2016 - #BusterTheBoxer

This certifies how far it spread

Buster the Boxer

John Lewis ·November 2016 ·seeded onYouTubethenXPressRetailTVFacebookAudioOpen web

Spread Score

39

Niche

Verified independently

Verified

#14

Commissioned soundtrack: UK Singles Sales peak

Official Charts

Verified

#14

Commissioned soundtrack: UK Singles Downloads peak

Official Charts

Verified

Same day

Seed to peak, Nov 10, 2016

Verified

8 platforms

Started on YouTube

Claimed, not audited

Claimed

22K sold

Buster soft toys sold in first two hours, lower bound

Per Thinkbox

Claimed

#1

Unruly Top 20 Global Video Ads Chart rank

Per The Drum

Claimed

#1

YouTube global Christmas ads rank, award-entry claim

Per D&AD

Issued Oct 13, 2026 · Spread Score v1.2 · 28 sources

howitspread.com/id/HIS-00075

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