Spread Certificate · No. HIS-01508
This certifies how far it spread
Chipotle “The Scarecrow”
Chipotle Mexican Grill ·September 2013 ·seeded onYouTubethenPressApp storesXOpen webAudio
Spread Score
57
Notable
Verified independently
Verified
#32
Pure Imagination, Billboard Streaming Songs debut
Billboard
Verified
6.6M
Seed video only, YouTube views by October 2
The Guardian
Verified
8 days
Seed to milestone, Sep 11 ’13 to Sep 19 ’13
Verified
6 platforms
Started on YouTube
Claimed, not audited
Claimed
650M impressions
Media impressions, undated agency retrospective claim
Per Observatory Agency
Claimed
13K sold
Pure Imagination iTunes purchases, CAA entry claim
Per mobiForge / CAA award submission summary
Claimed
18M
Film views, agency claim; platform and count date unspecified
Per Observatory Agency