Spread Certificate · No. HIS-01496

This certifies how far it spread
Comparethemarket.com (BGL Group) ·January 2009 ·seeded onTVthenOpen webFacebookRetailAudioPress
Spread Score
45
Notable
55.8K
Twitter followers reported by BBC; historical snapshot
BBC News
2 outlets
National press, from The Independent and BBC News
3.8 years
Seed to milestone, Jan 5 ’09 to Oct 25 ’12
6 platforms
Started on TV
1M
Recipients of promotional toys; brand-reported lower bound
Per Comparethemarket.com via PR Newswire
800K
Facebook fans in the 2012 brand release, lower bound
Per Comparethemarket.com via PR Newswire
750K
Additional toys ordered; inventory, not sales or claims
Per Comparethemarket.com via PR Newswire