Spread Certificate · No. HIS-00138

This certifies how far it spread
Tourism Australia ·January 2018 ·seeded onYouTubethenOpen webPressInstagramTVFacebook
Spread Score
53
Notable
3 outlets
National press, from ABC News and Adweek
16 days
Seed to peak, Jan 19 to Feb 4
6 platforms
Started on YouTube
9.2B impressions
Reported article audience reach, by June
Per Tourism Australia
#1
True Reach Top 10 online-video campaign chart peak
Per AcuityAds (CNW press release)
890M impressions
Social reach across platforms, minister-reported approximate total
Per Australian Minister for Trade, Tourism and Investment