Spread Certificate · No. HIS-00578
This certifies how far it spread
e.l.f. eyes.lips.face.sticky.
e.l.f. Cosmetics ·February 2023 ·seeded onTVthenOpen webPressRedditRetailYouTube
Spread Score
44
Notable
Verified independently
Verified
3 outlets
National press, from The Hollywood Reporter and NPR / KQED
Verified
1 day
Seed to peak, Feb 12 to Feb 13
Verified
6 platforms
Started on TV
Claimed, not audited
Claimed
57B impressions
Campaign impressions reported by the media agency
Per Tinuiti
Claimed
10B impressions
Teaser first-24-hour impressions, Lam claim; endpoint unspecified
Per MediaPost
Claimed
65M impressions
Paid and organic impressions, five days after the game
Per Shorty Awards / SHADOW entrant submission