Grand Theft Auto V launch

$815.7M

First-day retail revenue, Guinness record confirmation

Guinness World Records

11.2M sold

First 24 hours, Guinness record confirmation

Guinness World Records

6 days

Seed to milestone, Sep 14 ’13 to Sep 20 ’13

6 platforms

Started on Retail

$1B

First three days’ retail sales, Take-Two estimate; over

Per Take-Two Interactive

32.5M sold

Worldwide sell-in by February 3; over

Per Take-Two Interactive / SEC

$800M

First-day retail sell-through, Take-Two estimate; over

Per Take-Two Interactive / SEC