Spread Certificate · No. HIS-00385
This certifies how far it spread
HBO Max: The Re-Rebrand
HBO Max / Warner Bros. Discovery; Razorfish (agency) ·May 2025 ·seeded onXthenPressOpen webInstagram
Spread Score
45
Notable
Verified independently
Verified
8.9M views
X cohort: HBO Euphoria timeline (live post counter)
HBO / X
Verified
1.4M views
X cohort: White-smoke water tower (live post counter)
Max / X
Verified
Week of May 20, 2025
Peak date, May 14 ’25 to Week of May 20, 2025
Verified
4 platforms
Started on X
Claimed, not audited
Claimed
10B impressions
Campaign impressions (entrant claim; method undisclosed)
Per The Shorty Awards
Claimed
16M
All-platform content views (entrant claim; not X cohort total)
Per The Shorty Awards
Claimed
4.2M
Campaign engagements: 4.2M, entrant report; cutoff unspecified
Per The One Club for Creativity / HBO Max + Razorfish